HBA UK & Ireland

I was approached to develop and recreate HBA site, with an EU version and a UK version as this business operates cross border.

Sometimes with design it’s important to not look too expensive or luxury, yet be practical and convey affordability (think Ryanair). This is especially true in competitive markets where price is king and the business supplies trade.

A work partner integrated the e-commerce aspects of the site after I designed and created it.